On & Off
Social Drinking Experiences With State Line Distillery
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About this episode
State Line Distillery in Madison, WI, operates both a production distillery and a cocktail lounge. This gives the company a front-row seat to a shift it’s been seeing from at-home consumption to social drinking on-premise. Founder and head distiller John Mleziva discusses this trend and others, from the two-drink night and zero-proof cocktails to how State Line enhances the lounge guest experience.