I Went $20,000 Into Debt to Fight in the UFC | Alberto Crane

About this episode

In this episode of the Matthews Mentality Podcast, Kyle Matthews sits down with Alberto Crane, Brazilian Jiu-Jitsu World Champion, UFC veteran, entrepreneur, and author of All In. Before fighting in the UFC, Alberto made a decision that most people would never consider—he went more than $20,000 into debt to chase his dream. With no sponsorships, little money, and no guarantee of success, he moved to Brazil, immersed himself in Brazilian Jiu-Jitsu, and dedicated his life to becoming one of the best martial artists in the world. After years of setbacks, tournament losses, and relentless training, Alberto became a world champion, fought in the UFC, built multiple successful academies, and inspired thousands through his resilience. Later, an unexpected MRI led to a diagnosis of Multiple Sclerosis (MS), forcing him to face an entirely new battle outside the cage. This conversation explores courage, discipline, entrepreneurship, mindset, and what it truly means to go all in on your dreams. Topics covered in this episode: • Why Alberto went $20,000 into debt to chase the UFC • Moving to Brazil with no money to train Brazilian Jiu-Jitsu • Losing tournaments before becoming a world c