Why New Build Homes Aren’t Selling - DEVELOPERS GET THIS WRONG

About this episode

Why do some property developments sell out while others sit empty for years? In this episode of the OMZ Property Podcast, I sit down with Aisha Agarwal, founder of Inspire New Homes and one of the UK's leading new homes sales and marketing consultants. With more than 20 years of experience working alongside developers, local authorities, housing associations and major property companies, Aisha shares the strategies that help developers sell faster, reduce risk and avoid costly mistakes. If you're a property developer, investor, landlord or anyone interested in the UK housing market, this episode is packed with practical advice you can apply to your next project. In this episode we cover: 🏗️ Why so many new build developments struggle to sell 📈 The biggest mistakes developers make before construction even starts 🏡 What today's buyers actually want from new homes ⚡ Why energy-efficient homes are becoming a major selling point 💰 How developers can reduce the risk of unsold stock 📊 Marketing strategies that generate off-plan sales 🤝 Why networking and personal branding create opportunities in property 🚀 Aisha's journey from