56. Podcast Growth Hacking from Launch.Pod Guys (REPLAY)

About this episode

LaunchPod Media co-founders John John Dinkel and Dee Kei Waddell help businesses fulfill their marketing goals through podcasts. Their podcasts have been featured by Apple Podcast 15 times and they have top shows in 13 countries. In this episode, they share how they successfully "game" their podcast analytics to grow their productions, so you can too. Places Podcasters Should Engage With Their Audience Online:  Facebook Groups Live Streams Live Stream (stories)  Instagram Reddit Discord Quora  Twitch Live Streams Time Codes Worth Mentioning: 00:00:02:22  - How these cofounders met.  00:00:02:40 -  “I started a podcast to piss off one of my professors and the rest is kind of history.” - John Dinkle 00:00:05:41 - My listenership is low, my market is small, but I have a very large portion of the market share. So, that means the people who are interested in my podcast are engaging; [Bringing in money and fan mail.] 00:00:06:10 - The 2 big misconceptions in podcasting.  00:00:07:37 - “If you have 50 peeps in your email list, that doesn't mean very much, but 50 listeners in a podcasting sense, podcast listeners are much more dedicated than an email reader." DeeKei