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Weird Work

"I'm a restaurant menu engineer."

27 min

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About this episode

Who’s the psychological mastermind behind the restaurant menu boxes and columns? The one who’s taken the glory of Gutenburg and turned the typeface menu into a madcap marketing tool? Today's guest Michelle Benesch is the third-generation owner of Menu Men Inc. -- a menu design company that’s worked with every type of restaurant you can imagine over the last 53 years. Support the show by grabbing some merch at: weird.work And remember – Weird Work loves you. Hosted on Acast. See acast.com/privacy for more information.

"I'm a restaurant menu engineer." — Weird Work