Inside YouTube's Most Popular Family (Jordan & Salish Matter Interview)

About this episode

I interviewed Jordan and Salish Matter on how they built one of YouTube's biggest channels — and the challenges that came with it. Thanks Thinkific for sponsoring, sign up: https://try.thinkific.com/o8x1mvptypwj Also, get my free YT Hack Pack with our best tips & templates to grow on YT: https://www.YTHackPack.com Join my Discord of 7,000 creators helping each other grow: ⁠Discord⁠ Join my newsletter for latest creator news & tips: ⁠https://created.news⁠ Get Created merch hoodies, hats, shirts & crewnecks: ⁠https://created.store⁠ Subscribe for more videos: ⁠https://tr.ee/YoushaeiYT 0:00 - YouTube’s Biggest Family Channel 2:13 - How Much Does Salish Make? 12:30 - Jordan’s Early Photography Career 14:47 - The Dark Side of Family Channels 20:13 - How Salish Grew The Channel 21:16 - How Involved Is Salish? 23:32 - Jordan And Salish’s Relationship On Set 28:46 - Pressure To Put Salish’s Life Online 33:53 - The American Dream Mall Controversy 39:28 - Reactions To Criticism 44:46 - BTS On A Jordan Matter Shoot 53:36 - Jordan And Salish’s Relationship Off-Camera 1:00:00 - Will Salish Quit YouTube? 1:02:58 - Why Jordan Feels Ignored 1:07:26 - Salish’s Care