The $10,000 TikTok Campaign That Sold Only Three Books with Amy Chan

About this episode

If you're thinking about writing an authority building book, and I really hope you are, and you don't want to be counting pennies or checking your book sales all the time, you actually want a book that's going to change your life, I can tell you how. Just go to sevenfigurebooks.com. I'm not trying to capture your email or anything. You can just download this PDF that's going to tell you exactly how to turn an authority building book into revenue, speaking, authority, and no exaggeration, a whole new life.  I've had guests who sold thousands of books with no marketing budget and guests who spent a fortune and watched it vanish. Amy Chan has lived both versions, with two different books, a few years apart. She's the author of Breakup Bootcamp: The Science of Rewiring Your Heart, a book that landed her in the New York Times, the Wall Street Journal and on Good Morning America. The Observer once called her "the scientific Carrie Bradshaw." Her follow-up, Unsingle: How to Date Smarter and Create Love That Lasts, should have been the easy part. She'd already done this once. She had the credibility, the press list and the audience. Instead, she hired a consulting agency for $10,