Why I'd Rather Spend $1,000 Giving Books Away Than Make $1,000 Selling Them (Solo Episode)

About this episode

If you're thinking about writing an authority building book, and I really hope you are, and you don't want to be counting pennies or checking your book sales all the time, you actually want a book that's going to change your life, I can tell you how. Just go to sevenfigurebooks.com. I'm not trying to capture your email or anything. You can just download this PDF that's going to tell you exactly how to turn an authority building book into revenue, speaking, authority, and no exaggeration, a whole new life.  A listener asked me a two-part question: as she gets ready to publish her book and launch her speaking career, what's the simplest, most economical path to having a box of copies on hand, and what should she budget to get there? I love this question, because I'm currently doing the exact thing she's asking about with the relaunch of On Good Authority. I've been following what I call the Alex Strathdee method—seeding signed, gift-wrapped copies into communities run by people I know and treating the request as the favor it is rather than a favor I'm doing them. That approach has already turned into an October speaking opportunity, and it's why my answer to her question is simp