Lead Poisoning Is Solvable. So What’s Been the Hold Up?

About this episode

How do you get the world to pay attention to a problem it thinks it's already solved? Around a billion children are exposed to dangerous levels of lead. It can be hiding in cookware, spices and cosmetics, or released through industries like battery recycling. For a child, exposure can mean losing up to six IQ points - irreversible damage that, multiplied across hundreds of millions of children, becomes an enormous drain on human potential. And yet, unlike so many global challenges, we already know how to prevent it. Meet Drew McCartor, President of Pure Earth. For the past 17 years, Drew and his colleagues have been sounding the alarm about lead poisoning: gathering evidence, understanding the scale of the problem and building the playbook for how to solve it. Now, after decades of “yelling into the void”, the world is finally paying attention - and Drew believes we have an opportunity to eliminate lead poisoning altogether. In this episode: • Why around a billion children are exposed to dangerous levels of lead • The surprising places lead is still hiding - from cookware to spices • What losing four to six IQ points means for a child - and an entire country • How a Craigslist