
Wisdom From The Top with Guy Raz
The Way Up, Episode 6 - Nixta Taqueria
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Wisdom From The Top with Guy Raz
Do not have it yet? Parasocial is a podcast player by Super Simple.
They fed neighbors during a storm — and ended up winning a James Beard Award. In this episode of The Way Up, Guy Raz meets Edgar Rico and Sara Mardanbigi, the couple behind Nixta Taqueria in Austin, Texas. What started with resilience in the face of disaster became a nationally acclaimed restaurant with a mission rooted in community, creativity, and cultural pride. From navigating natural disasters to rethinking the taco, Edgar and Sara share hard-earned lessons in business, leadership, and love. Video Links: • Watch the full series here • Check out the episode page here • Watch this episode on YouTube • Watch all episodes of The Way Up, including the bonus panel episode 'Behind the Business: How 5 Entrepreneurs Beat the Odds'. Connect with Square: • Instagram: https://www.instagram.com/square • Twitter: https://x.com/square • Facebook: https://facebook.com/square • TikTok: https://www.tiktok.com/@square • LinkedIn: https://www.linkedin.com/company/joinsquare/ • Web: https://squareup.com/ • Contact Sales: https://squ.re/yt_contactsales • Sign up for Square's The Bottom Line Weekly newsletter: https://squ.re/3tnvac4 The Way Up is a new video series from Square highlighting t