The Drop
487 | Jon Tappan and Jared Carver (Tracksmith)
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About this episode
In this episode, Meg and Thomas sit down with Tracksmith CEO Jared Carver and Chief Product & Merchandising Officer Jon Tappan to discuss the brand's future. The group explores Jon and Jared's transition from Converse to a performance running brand and how Tracksmith plans to balance its classic New England heritage with modern sportswear trends. They also discuss future retail expansion, navigating the current "super shoe" tech wars, and Tracksmith's community events and pop-up shop for the upcoming New York City Marathon.