Young and Profiting (YAP) with Hala Taha: Entrepreneurship and Self-Improvement Podcast
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Alfred Mai built a multi-million dollar business with his wife without hiring a single employee, raising outside funding, or managing a traditional warehouse. What started as a card game side hustle became ASM Games, a company that has sold over 3.5 million games worldwide. By leveraging Amazon's fulfillment and seller tools, the couple scaled their business, reached #1 on Amazon's Toys & Games bestseller list, and kept their team to just two people. In this episode, recorded at Amazon Accelerate 2026, Alfred shares how entrepreneurs can use Amazon's tools to attract customers, reduce costs, and scale without needing a large team. In this episode, Hala and Alfred will discuss: (00:00) Introduction (00:58) Launching ASM Games as a Side Hustle (04:11) Transitioning into Full-Time Business (07:00) Navigating Inventory After a Viral Sales Breakthrough (09:58) Scaling ASM Games as a Two-Person Team (13:44) Using Amazon's Seller Data and Ads to Drive Sales (15:57) Managing Costs and Growth Without Hiring (22:17) Simplifying Operations With Amazon’s AI Tools (24:36) Starting a Business With Amazon’s Logistics (27:51) Expanding Customer Reach Online and In-Store (29:32) Best A